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Journal of Economics, Business & Accountancy : Ventura, Vol. 16, No. 3, desember 2013, No Klas SER 650.05 JOU j :Cause-Related Marketing: Moderasi customer value terhadap pengaruh cause-brand fit, Firm motive dan Attribute altruistic pada customer inference dan participation intention
R.E., Halim - Personal Name
01P9 | ART 650.05 JOU j c.1 | Perpustakaan Pusat UNEJ (Artikel) | Available |
Series Title
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Call Number
ART 650.05 JOU j
Publisher
PPPM STIE Perbanas Surabaya : Surabaya, 2013
Collation
Hlm. 473 - 486
Language
ISBN/ISSN
20873735
Classification
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Content Type
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Media Type
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Carrier Type
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Edition
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Subject(s)
Specific Detail Info
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Statement of Responsibility
Halim R.E., Adiwijaya K., Fauzan R.